Reports

Overview

Your headline traffic, engagement and conversion numbers in a single view, with comparison periods and breakdowns.

The Overview report is your home base — traffic, engagement and conversions for the selected period, all on one screen. No sub-menus, no custom reports to build.

Scorecards

At the top sit four scorecards. You choose which four to show, and your selection is remembered in your browser. Available metrics:

MetricWhat it measures
Total PageviewsEvery page load and SPA navigation.
Unique VisitorsDistinct visitors in the period.
SessionsVisits — a session groups a visitor's activity within a time window.
Bounce RateShare of sessions with only a single pageview.
Avg. Session DurationAverage length of a session.
Views per VisitAverage pageviews per session.

Each card shows a delta against the previous, equivalent period, so you can see at a glance whether a number is up or down.

Breakdown chart

Below the scorecards is a breakdown over time. Pick a metric and a dimension and Otus plots the top series (plus an "Other" bucket) across your date range.

  • Metrics: Sessions, Pageviews, Bounce rate, Conversion rate, Revenue.
  • Dimensions: Channel, Country, Device, Browser.

A companion donut chart shows the share of the total for the same metric and dimension (hidden for rate-based metrics like bounce rate).

Visitor locations

The Visitor Locations panel shows where your traffic comes from. Toggle between:

  • a world map (choropleth) shaded by visitor volume, and
  • a table ranking countries by visitors and share.

Devices, top pages and top sources

The overview also surfaces three quick breakdowns:

  • Devices — desktop / mobile / tablet split.
  • Top Pages — your most-visited pages.
  • Top Sources — where visitors come from.

You'll also find entry pages and exit pages (with exit rate) to see where journeys start and end.

Conversions

If you've registered any conversions, a Conversions section appears with:

  • scorecards for common goals (form submits and leads, sign-ups, logins, searches) plus any custom conversions,
  • a conversion trend chart over time, and
  • a top search queries breakdown.

Learn how to set these up in Custom events & goals.

Date range & comparison

Use the date-range picker at the top to switch periods. Where available, deltas compare against the previous equivalent period (for example the prior 30 days).