Otus Analytics
Reports

AI Analyst

A written weekly report that summarises what changed on your site and why it matters.

The AI Analyst turns your numbers into words. Every week it writes a short, plain-language report on how your site performed.

The AI Analyst's weekly summary is included on every plan, from Starter upward. Compare tiers in Plans & limits.

What you get

Each weekly report includes:

  • a summary paragraph summarizing the week,
  • a list of observations: notable changes worth your attention,
  • a key metrics table comparing pageviews, sessions, users and bounce rate with the week before (the same definitions as your reports; rate changes are written in percentage points),
  • top movers tables for the pages, sources, channels, countries and devices that changed most, and
  • metadata: the period covered, the model used, and when it was generated.

Previous weeks stay available: use the week selector (or the arrows) at the top of the report to browse earlier reports.

When it runs

A new report is generated every Monday, covering the previous week. The first report arrives after Otus has gathered a full week of data. If you've just started, you'll see a "your first report is on its way" message.

How it works

The AI Analyst reads the same aggregated metrics you see in your reports (traffic totals, top pages, sources, channels, countries and devices) and summarises the meaningful movements. It works only with your aggregated analytics, never with personal data.

Want answers on demand?

The weekly report is a scheduled summary. If you want to ask questions about your data whenever you like, use the AI Chat.

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